Vendor Marketing Opportunities
New York State REALTOR magazine
The New York State REALTOR magazine is NYSAR’s premier member publication used as a source of technical information, industry trends and related news as well as legislative issues. It is an 8 ½” x 11”, saddle-stitched, four-color, bimonthly publication that is mailed to all NYSAR members. All advertising is handled through Naylor Communications, a national leader in professional communications services for associations. Special placements and editorial adjacencies are available and are awarded on a first-come, first-served basis.
FREQUENCY: 6x per year
REACH: Approximately 47,000 members
COST: Varies
CONTACT: Shaun Greyling, Naylor Communications
5931 NW 1 st Place, Gainesville, FL, 32607
800-369-6220. Click here for a media kit.
E-News Weekly paid sponsorship
This weekly e-newsletter is e-mailed to all members with email addresses in NYSAR’s database. E-News Weekly contains industry news and association updates.
FREQUENCY: every Tuesday
REACH: Approximately 36,000 members
CONTACT: Sal Prividera, NYSAR Director of Communications
130 Washington Avenue, Albany, NY 12210
518-463-0300 Click here for a media kit.
Online advertising at NYSAR.com
The New York State Association of REALTORS website at http://www.nysar.com/ averages approximately 13,000 hits per month generated by more than 9,000 unique visitors per month. All ad placements are sold on a quarterly basis and many primary page placement options are available including:
- Primary member page - $500 per month
All advertisements are 300x100 pixels with a maximum file size of 10k.
CONTACT: Ciara Hassenpflug, NYSAR Communications Coordinator
518-463-0300 x207
ciara@nysar.com
NYSAR’s Annual Convention and Expo — Triple Play
NYSAR’s Annual Convention and Expo, Triple Play, is held in conjunction with the New Jersey and Pennsylvania state associations. It is the largest annual convention and trade show of its kind in the U.S. and is the premier event for the real estate industry in the tri-state area. This event features more than 90 educational sessions with industry leaders and more than 300 exhibitor booths. There are exhibiting, advertising and sponsorship opportunities available.
DATE/LOCATION: Dec. 10-12, 2013, at the Atlantic City Convention Center, NJ
REACH: Approximately 8,000 (approx. 2,000 from New York )
Triple Play Exhibiting:
Triple Play attendees are influential - they are brokers, sales agents, owners and managers, who make purchasing decisions. Triple Play attendees ranked gathering information about industry-related products and services at the trade expo as one of the most important reasons for attending.
COST: $1,500- $2,000
*No price increase since 2008!
CONTACT: Visit http://www.REALTORStripleplay.com/ starting in June for the complete prospectus and application.
Triple Play Advertising:
Exhibit industry research shows that exhibit marketing effectiveness increases 46 percent when an exhibitor supports its booth with pre-show, at-show and post-show advertising. Consider advertising in the official Triple Play Convention Program.
COST: $225 - $2,500 (depending on ad size and placement)
CONTACT: Visit http://www.REALTORStripleplay.com/ starting in June for the complete prospectus and application.
Triple Play Sponsorship:
Sponsorships are a cost-effective way to maximize your exposure and drive traffic to your company and booth. Sponsorship package benefits include: your company name and logo featured on the registration promotional brochure mailed to nearly 130,000 REALTORS, on the Triple Play web site, on a large sign at the exhibit hall entrance, and in the official Triple Play 2013 Convention Program; sponsorship mention in all Triple Play press releases.
COST: $1,000 - $5,00
CONTACT: Visit http://www.REALTORStripleplay.com/ starting in June for the complete prospectus and application.
NYSAR’s Winter and Fall Business Meetings
NYSAR holds business meetings twice annually, bringing together brokers, owners, managers and agents from across New York State. Through various exhibitor and sponsorship levels, affinity partners can have the opportunity to reach these decision-makers.
DATE/LOCATION: February 11-14, 2013 at The Desmond Hotel in Albany; September 29-October 2, 2013 at the Turning Stone Resort and Casino, Verona, NY.
REACH: Approximately 400 members
CONTACT: Irene Saulsbery, NYSAR Meetings and Education Planner
518-463-0300 x235
isaulsbery@nysar.com
For more information on sponsorship and exhibitor opportunities during our Mid-Winter and Fall Business Meetings, click here.
Local Board/Association Agents Day Shows
There are 200-600 REALTOR attendees at each show, depending on the location. Participate as an exhibitor/sponsor.
DATE/LOCATION: Varies by event
REACH: Varies by event (200-600)
COST: Varies by event
CONTACT: Local boards for more information.